12 Carnegie Sales Principles that Work!

January 10, 2013

Sales is one of the most essential careers here in the Northwest. It was once said that nothing happens until you sell something. That is very true in this still sluggish economy. Selling for a living is a dynamic experience if you learn it well. You can make as much as you want or as little you want depending only on one person, you!

Dale Carnegie offers a variety of sales training that make sense. Effective sales techniques help build sales success. Training indeed increases sales. There is always a bump in sales and renewed energy after taking a Dale Carnegie course. Achieving both personal and professional success is hard work, but it is hard work that will pay off in experience and in customer loyalty.

Jeffry Gitomer is the super salesperson who is helping to sharpen our collective sales training strategies across the Carnegie World.

Here are some of the Carnegie sales secrets and key principles that make selling both genuine and fun:

  • Believe in yourself and others will believe in you
  • Positive people bring positive results. Be around them.
  • Be a daily and life-long student of sales
  • Reduce the fear of rejection through the value of what you do
  • Acceptance and respect brings it back to you
  • Take a genuine interest in everyone you meet
  • Give the client ideas not sales pitches
  • Sell based on the customer’s wants and needs
  • Discover the true objection, isolate it and eliminate it
  • Build relationships and you will earn referrals
  • Never take anything personally. Mistakes and complaints happen.
  • Keep in touch with every client after the sale

Take selling one day at a time and learn one new thing every day. One key difference between you and your competition is loyalty. It is a great advantage to have.


This post is brought to you by the good folks at Dale Carnegie Training Northwest, providers of professional development and management development courses and information in the Northwest. We’d love to connect with you on Facebook and LinkedIn.

Photo: stuart miles, freedigitalphotos.net

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